Analytics Manager - Marketing Science

Key Responsibilities

Own the strategy and implementation of our triangle of measurement ranging our marketing attribution model, experimentation and Marketing Mix Models.

Collaborate effectively with marketing channels, data science and data engineering, and other cross-functional teams to identify and prioritise key business needs in our measurement products.

Manage and develop a team of two analysts in different IC levels, fostering their growth and ensuring high-quality output, and that the project priority definition is outcome oriented.

Develop and execute a strategic roadmap for the measurement product, identifying new opportunities and alternative solutions to overcome limitations.

Leverage AI tools to optimise and scale our processes, and provide deep-dives.

Define processes for marketing channel optimisation based on different measurement solutions available.

Own the end-to-end technical build of the new features of the attribution model, leveraging tools like dbt, SQL and Python to create a robust and scalable solution.

Generate insights to provide strategic recommendations on how to optimize marketing channels and spend.

Act as a subject matter expert on our whole measurement framework.

Qualifications

Bachelor’s degree in Statistics, Economics, or other relevant fields.

4+ years of experience in a marketing analytics or data science role.

Leadership/management experience is advantageous but not required. This role is an opportunity to step into a leadership position guiding a team of two analysts.

Proficiency in SQL, advanced in Python and experience in data visualization tools (example, Lightdash). dbt is advantageous. Experience building and deploying data pipelines and models is essential.

Very strong, hands-on knowledge of marketing attribution models, including their methodologies, use cases, limitations, and best practices for implementation. Knowledge of Marketing Mix Models and experimentation.

Proven ability to think strategically about how to use and improve an analytical product to drive business value.

Excellent project management and stakeholder management skills, with the ability to communicate complex technical concepts to non-technical audiences.

Deep understanding of marketing channels, campaign tracking, and the role of MMPs in mobile marketing.

💰Base salary of £75,000 - £115,000

🚀RSU's in a growing and public company

🏥 Private Medical Insurance + Life Insurance

🏋️ Discounted gym memberships and cycle to work scheme

🏝️ A paid 6-week sabbatical leave after four years

👶 26 weeks maternity leave at full pay

💪 An annual self-development budget

🐶 Pet friendly offices

🏃‍♀️ Lots of fun group activities like yoga, running and boardgame nights

Find out more about our benefits in our London office.

For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive.

We're proud to have a truly international team, and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.

If you want to find out more about what it's like to work at Wise visit Wise.Jobs.

Keep up to date with life at Wise by following us on LinkedIn and Instagram.

For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive.

We're proud to have a truly international team, and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.

If you want to find out more about what it's like to work at Wise visit Wise.Jobs.

Keep up to date with life at Wise by following us on LinkedIn and Instagram.