dentsu
Associate Architect Braze
India · Work style not stated · Full time
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About the role
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- Employerdentsu
- LocationIndia
- Work styleWork style not stated
- Employment typeFull time
- Employer posted
Job Description:
Job Description
Details
Business Title
Associate Architect Braze
Years of Experience
8+ years
Atleast 3 to 4 years experience in Braze
Atleast 4 years experience in Implementation
Job Descreption
* Design and manage a complete implementation and configuration for Braze, from implementing the SDK, leveraging APIs, through to creating app groups, segments, campaigns, canvas' content cards, and currents - the full lifecycle.
* Work with the client during discovery phase to develop the use cases and implementation requirements
* Document the technical requirements to be used in solution design and for implementation
* Serve as a technical liaison and consultant for the client's web and app developers and engineers
* Develop necessary code within the platform
* Architect and implement tags, SDKs, API connections, and other connectors to enable data
ingestion and/or campaign activation across all the client's digital channels
* Conduct training, deliver presentations, and lead meetings with clients and partners
* Assist with the pre-sales process & Meet with potential clients, understand their requirements and translate into a proposal or Statement of Work.
* Understand and have experience in using Liquid to set dynamic attributes and events
* Ability to manage project life cycles of digital solutions (scoping, milestone planning, KPI, delivery).
Show full description
Must have skills
A minimum of 3-5 years' experience working with Braze
* Be certified in Braze
* Previously worked with clients to understand their data, segmentation and customer experience in marketing automation projects
* Deep knowledge of Internet technologies and system integration (e.g. web programming, API integrations, ETL configuration, cookie-based applications, mobile SDKs, …)
* Understanding of digital advertising and digital marketing KPIs and metrics
* Experience in engaging, collaborating, advocating and negotiating solution architecture and design with platform architects.
* Excellent written and verbal communication skills.
* Must be comfortable speaking in public and interacting with C-level executives, marketers, web developers, engineers, analysts and ad agencies.
* Ability to work across multiple projects.
* Fluent in English - written and verbal fluency
Good to have skills
* Knowledge of other marketing automation products such as Salesforce Marketing Cloud, etc.
* Broader web and database development experience.
* Experience with marketing automation platforms or customer data platforms from other vendors.
* Ability to work with tag management systems such as Google Tag Manager.
* Knowledge of MarTech industry challenges such as 3P cookie, privacy laws etc.
Shift timing
Work in client specific time zones IST/GMT/EST / ANZ Time zone
Location:
DGS India - Bengaluru - Manyata N1 Block
Brand:
Merkle
Time Type:
Full time
Contract Type:
Permanent
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At a glance
- Employment typeFull time
- SeniorityEntry level
- Employer posted
- Added to ROLIVA
- Last checked
Skills in this posting
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