Director of Market Development

TransUnion is on a mission to enable scaled growth across international markets through strategic insights and market activation. As Director of Market Development, you will be a catalyst for transformation—shaping commercial strategies, accelerating go-to-market initiatives, and driving solution commercialization. This is a high-impact leadership role for a visionary strategist who thrives on turning insights into action and influencing outcomes across TU Africa.

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Role Overview And Core Responsibilities

Bachelor’s degree in Business, Marketing, Economics, or related field; MBA preferred.

Proven Expertise: 10+ years in market development, strategy, or GTM roles within B2B or data-driven industries.

Strategic Vision: Ability to translate insights into actionable growth strategies.

Global Perspective: Experience navigating complex, matrixed organizations across multiple geographies.

Influence & Collaboration: Exceptional stakeholder management and cross-functional leadership.

Analytical Strength: Skilled in market sizing, intelligence, and commercialization.

Required Knowledge And Experiences

Define and execute market development strategies that unlock scalable growth.

Deliver market sizing, intelligence, and support localization of adjacency strategies to identify new opportunities.

Champion practice industrialization for scalable growth

Support upskilling Sellers by providing Industry expertise training content.

Lead and expand the ‘Thematic Selling’ strategy in the market, and playbook development to deepen industry relevance.

Provide actionable insights on industry and key client growth to inform GTM plans.

Drive strategic initiatives and support roll out of TU INTL’s client engagement model to enhancements for operational excellence.

Shape industry perspectives through market intelligence and cross-functional collaboration.

Influence product lifecycle decisions by contributing to the process throughout each stage of the development lifecycle.

Identify and guide new use cases that drive adoption and revenue growth.

Amplify thought leadership and support strengthen TransUnion’s brand presence in local markets in partnership with Marketing, Product Marketing, R&C.

Activate strategic client events and ecosystem partnerships to position TransUnion as a trusted advisor.

Build initiatives that reinforce reputation and deepen client engagement.

Performs other duties as assigned

Success Indicators

Market share growth in targeted geographies.

Successful execution of GTM initiatives and thematic selling programs.

Increased adoption of new solutions and use cases.

Enhanced client engagement and brand presence in international markets.

For positions based in South Africa, preference will be given to suitably qualified candidates from designated groups in line with the company’s Employment Equity plan and targets.

If you do not hear from TransUnion within three weeks of applying, please consider your application unsuccessful.

TransUnion Overview:

At TransUnion, our Workforce for Good is built on purpose, impact, and opportunity. We empower our people to grow, innovate, and make a meaningful difference for our communities and customers all while being supported to thrive both professionally and personally. With a strong focus on flexibility, wellbeing, and collaboration, you’ll work with exceptional people across the globe, pioneering products, and cutting‑edge technology that truly matters.

At TransUnion Africa, you’ll join a purpose‑driven organisation that invests in its people through competitive rewards, comprehensive benefits, and meaningful career development. We offer permanent work‑from‑home flexibility, wellbeing support for you and your family, and access to global exposure and accredited learning so you can grow your career while maintaining balance.

TransUnion Job Title

Director, Business Development