Gen Digital

Senior Director of Insurance Demand

Arizona, United States · Remote (country restricted) · FullTime

USD 210,000–254,000/year

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About the role

Description from the employer’s posting. Check the employer’s page for the current version.

EmployerGen Digital
LocationArizona, United States
Work styleRemote (country restricted)
Employment typeFullTime
Employer posted23 hours ago
Salary (as stated by the employer)USD 210,000 – 254,000 per year

About the Role

We are seeking a Senior Director of Insurance Demand for our P&C insurance marketplace, Savvy. This role is integral to cementing Savvy as a best-in-class customer acquisition partner for insurance carriers, agencies, lead exchanges and marketplaces.

This person will be responsible for expanding Savvy’s relationships across clicks, call transfers and data leads; and into new lines of business in addition to our core auto insurance offering. They will ensure industry best account management practices with demand partners. And they will support our engineering, data science and analytics teams with best practices that drive performance for demand partners and yield for Savvy.

Success in this role requires a deep background in insurance lead generation, a track record of architecting and executing mutually valuable partnerships, and the desire to help grow our business from a strong player into an undisputed industry leader.

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What You'll Do

Relationship Management: Own demand relationships with leading P&C insurance carriers, agencies, lead exchanges and marketplaces

Increase Breadth and Depth: Manage demand for clicks, call transfers, data leads, including developing direct demand relationships when it’s advantageous to do so

Foster Account Growth: Help our most strategic demand partners to profitably spend more with us

Add New Logos: Identify new demand opportunities and determine the business case for onboarding them

Support New Partner Onboarding: Work with engineering and data teams to scope and onboard new demand partners or products

Influence Inventory Management: Drawing from experience, work with data science teams to improve positioning of our inventory to demand partners

Who You Are

Qualifications

10+ years of relevant experience in insurance lead generation, demand partnerships, or business development

Deep knowledge of the P&C insurance lead generation industry, including clicks, call transfers, data leads, and the carrier, agency, lead exchange, and marketplace landscape

Established relationships with the relevant customer acquisition teams at major P&C carriers and lead exchanges

Experience working at a major lead exchange or insurance marketplace in the United States

Fluency in the commercial arrangements common in insurance lead generation

Experience negotiating marquee contracts with major P&C carriers

Analytically proficient, can rigorously business-case potential partners and deal structures

Savvy enough with analytical tools like Looker and Tableau to be comfortable self serving basic tasks

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