Fuku
Social Media Manager
Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia · Work style not stated · Full-time
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About the role
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- EmployerFuku
- LocationKuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
- Work styleWork style not stated
- Employment typeFull-time
- Employer posted
Social Media Manager
Why is this role awesome?
- Global Scale & Impact: Lead the organic content strategy for a market-leading global consumer brand and direct-to-consumer (DTC) media network.
- Direct Executive Seat: Work directly with the Chief Growth Officer and the Founder, enabling rapid creative execution without slow corporate approval chains.
- Total Autonomy: Enjoy complete creative ownership to pilot new channels, run bold experiments, and build the organic content playbook from scratch.
Project Overview:
- Spearhead a strategic transition from basic brand awareness and aesthetic curation to transforming massive organic top-of-funnel reach into an active engine for high-intent leads and direct-response revenue.
Responsibilities:
- Hands-on Execution (60% Strategy / 40% Doing): Serve as the core practitioner to scale native short-form content frameworks across TikTok, Instagram, YouTube Shorts, LinkedIn, and Facebook.
- Own the Revenue Funnel: Take direct accountability for three key business metrics—Organic Reach, Lead Volume, and Attributed Revenue.
- Executive-to-Team Bridge: Translate rapid, high-level feedback from executive leadership into clear, immediate directives for creators and external media partners.
- Workflow Automation: Audit production pipelines and introduce AI automation and modern workspace tools to maximize team speed and content output.
- Team Leadership: Direct, mentor, and align a small, highly capable internal team of strategists and manage an extended contractor network.
Show full description
Must Have:
- 5+ Years of Digital Experience: Demonstrated success in high-impact social media management or growth content strategy, with at least 2 years of direct team leadership.
- Global Perspective: Deep, intuitive understanding of psychological angles, copy structures, and video hooks that convert audiences within Western markets (US/UK/Europe).
- Hands-on DNA: Willingness to actively participate in tasks such as rewriting scripts, optimizing intro hooks, or analyzing platform data alongside the team.
- Funnel Mastery: Strong grasp of user behavior, algorithmic distribution, and organic attribution mechanics to guide casual viewers into qualified leads.
Team / Culture:
- Report directly to the Chief Growth Officer / CMO.
- Manage 2 internal strategists, as well as external content creators and agency vendors.
- Fast-paced, high-velocity team environment.
Location:
- Kuala Lumpur, Malaysia.
- Modern hybrid schedule: 2 days in-office weekly (every Tuesday and Thursday).
How to Apply:
- Click the “apply” button. You may submit your CV or LinkedIn profile—whatever you have available.
- The recruiter is happy to provide more information before you apply.
- Every applicant or enquiry will receive a reply.
Note:
- Employment passes, work visas, or relocation are not provided.
- Only candidates with work rights in Malaysia will be considered.
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At a glance
- Employment typeFull-time
- Employer posted
- Added to ROLIVA
- Last checked