Sr. Digital Experience Manager

What You Will Do:

Core Website

• User flow optimization and on-site UX: navigation, conversion paths, internal linking, and the overall experience from entry point to conversion action
• Manage relationship with brand and development team to design and build core Webflow pages
• Design system stewardship: maintain visual and component consistency across the site as brand direction evolves, in partnership with brand
• Technical SEO and site health: monitor and optimize Core Web Vitals, crawl health, indexing, and page-level technical hygiene
• GA4 and GTM tracking accuracy: own event setup, filter configuration, and troubleshooting of tracking gaps site-wide
• Content ownership map: maintain the DRI/Approver structure across the site's 265+ pages and keep inventory current as sections evolve
• Core site A/B and multivariate experimentation: define hypotheses, run tests, read results, and translate findings into a prioritized roadmap

Conversational Marketing

• Own the overall playbook framework, tool governance, and evergreen plays for the site's conversational marketing layer
• Own and maintain technical setup and site integration of the conversational marketing tool: content, routing rules, and visitor targeting logic
• Own chat performance reporting: conversation rates, meetings influenced, pipeline attribution
• Partner with the Growth Marketing team on campaign-specific play coordination

AI Answer Engine Optimization (AEO)

• Own the technical execution layer of AEO: structured data implementation, schema markup, and content formatting to improve brand visibility in AI-generated search answers
• Improve AI search presence monitoring and reporting with marketing leadership

Your Skills and Experience:

• 5–8+ years in a digital experience, web management, or CRO role, ideally at a B2B SaaS or infrastructure/dev-tools company where the buyer is technical
• Hands-on CMS expertise: you build in the tool, not just brief others. Webflow experience preferred.
• Working knowledge of GA4, GTM, and technical SEO and AEO: you can diagnose a tracking gap, fix a filter misconfiguration, and troubleshoot a Core Web Vitals issue without escalating it
• Strong design sensibility and ability to work within an established brand system while advocating for UX improvements
• Familiarity with conversational marketing tools and chat playbook logic: routing rules, visitor targeting, qualifying flows
• Self-starter mentality with comfort operating with significant autonomy in a lean marketing org

What We Offer:

• Health Care Plan (Medical, Dental & Vision)
• 401K with 3% Contribution
• Pre-IPO Stock Options
• At least 12 Public Holidays
• Flexible Time Off

Equal Opportunity Policy (EEO)

MinIO is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, veteran status, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.