SVP, Social Measurement

Consult with client teams on social measurement best practices, test design, and partner capabilities

Partner with external social partners to bring alpha and beta opportunities to client teams

Collaborate with capability and partnership leadership toidentifyand evaluatesocial and creator measurement solutions to enable Next Gen Social

Ensure Social and Marketing Effectiveness teams are aware of social partner measurement changes and potential implications

Identifiesand develops product specific analytics offerings for specific clients

Authorswhite papers, POVs, other industry thought capital; attends/speaks at conferences

Evaluates and partners with external vendors and technologies asappropriate

Evaluates prospective technologies and companies for partnership or corporate acquisition

Advisesthe agency about key industry trends and innovations

Exhibits strong analytical, project management,storytellingand communication skills

Partners with newbusinessto identify opportunities for growth and development and enable business growth and development or existing clients

Responsible forrecruiting management level roles within the group and for developingmanagers

Sets vision/strategy andfacilitatesteam operations to deliver quality andtimelydeliverables

Leads (and is the voice of) local/national department initiatives, elevating the work, providing training, knowledge sharing, and best practices

Empowers direct reportsto owntheirclient, relationships, and projects

Manages performance and career growth of direct reports

Qualifications:

Bachelor's degree in Statistics, Economics, DataScienceor related quantitative field

Master's degree preferred

15+ years in a quantitative business environment

8+ years in marketing analytics with knowledge ofsocial andthe media planning process

Experience with all social platforms and their attribution approaches (Meta, TikTok, Reddit, YouTube, Pinterest, and Snap)

Exposure to mobile, social,andtablet measurement approaches as well as understanding the role of attribution and paths to conversion

Excellent written and verbal communication skills, with the ability to convey complex findings in simple terms

Strong organizational skills, political instincts, andproven-leadershipability

Experience in data visualization (Excel, Tableau, Power BI, Datorama)

Demonstrates understanding of media planning and buying with a focus on media measurement and digital tracking including limitations and advantages

Advanced in SQL, Python, or R

Advanced media measurement capabilities (i.e.MMM, MTA), and planning A/B and Match Market testing

The annual base salary range for this position is $163,000 -$280,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

#LI-AB2

#LI-Hybrid

Location:

New York - 150 E 42nd

Brand:

Dentsu Media

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.