Sika

Vertical Market Manager-FFI-Sealing & Bonding

Doha, Doha Municipality, Qatar · On-site · Full-time

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About the role

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EmployerSika
LocationDoha, Doha Municipality, Qatar
Work styleOn-site
Employment typeFull-time
Employer posted1 month ago

The Vertical Market Manager for FFI-Sealing & Bonding will drive market growth and strategic initiatives within this specialized vertical market segment. This role requires a strategic professional who will conduct comprehensive market analysis, develop targeted go-to-market strategies, and cultivate key customer relationships to support the Business Unit's objectives and organizational goals.

Key Responsibilities:

Conduct comprehensive market analysis and industry research to identify emerging trends, customer needs, and growth opportunities within the FFI-Sealing & Bonding vertical market segment.
Define target customer segments and develop detailed competitive landscape assessments to identify differentiation and positioning opportunities.
Develop and execute integrated marketing and sales strategies specifically tailored to the FFI-Sealing & Bonding vertical market requirements and customer needs.
Establish and maintain strategic relationships with key customers, partners, and stakeholders within the vertical market to drive business development and customer retention.
Implement multi-channel marketing initiatives to enhance market presence, strengthen brand awareness, and drive customer engagement.
Optimize resource allocation and budget management to ensure efficient and effective deployment of marketing and sales initiatives.
Prepare comprehensive reports and presentations for senior leadership demonstrating initiative results, market performance metrics, and return on investment.
Foster a collaborative culture of innovation and continuous improvement across the vertical market team and broader business unit.
Support cross-functional vertical market teams and contribute to the achievement of Business Unit and Sika Qatar strategic objectives and annual performance targets.

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Required Qualifications:

Bachelor's degree in Engineering (Civil, Chemical, or Polymer Engineering) or equivalent discipline
Proficiency in Microsoft Office Suite and standard business software applications
Fluent English communication skills, both written and verbal, with demonstrated ability to prepare professional reports and presentations
Minimum 5+ years of experience in vertical market management, business development, or strategic marketing within the industrial or specialty chemicals sector
Proven track record of developing and executing go-to-market strategies and driving revenue growth
Strong analytical and market research capabilities with experience in competitive landscape assessment

Preferred Qualifications:

Experience in the sealing, bonding, or construction materials industry
Proficiency in Arabic language
Demonstrated expertise in cross-functional team leadership and stakeholder management
Experience with CRM systems and marketing analytics platforms

Key Competencies

Strategic thinker with hands-on execution capability.
Strong negotiation and contractor management skills.
Problem solver with risk management capabilities.
Resilient, results-driven, and able to thrive in a fast-paced environment.

We offer competitive salaries, aligned with local market benchmarks and the specific scope and responsibilities of each role. Compensation is determined based skills relevant to the position, education and/or training. We are committed to fair and equitable pay practices in accordance with applicable laws and regulations.

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