Director, Digital Twin & Scalable Content

1. Capability and Service Leadership

• Lead Digital Twin and Scalable Content Services as an integrated global Service line, converting established priorities into operating plans, roadmaps, implementation programs, and measurable outcomes.
• Own the operating model, governance, service catalogue, decision rights, standards, and ways of working across the capability portfolio.
• Determine operational priorities and allocate approved resources across projects, platforms, workflows, and partners, balancing business value, market needs, risk, capacity, and cost.
• Provide evidence-based recommendations on future capabilities, investment needs, emerging technologies, and operational risks.

2. Portfolio, Automation, and Platform Delivery

• Hold end-to-end accountability for the design, delivery, performance, and continuous improvement of the Digital Twin and Scalable Content service portfolio.
• Own the integrated roadmap for GRIP, Digital Twin Services, content-automation workflows, and connected platforms within agreed strategic and investment parameters
• Connect Digital Twins, product data, approved brand assets, modular content, templates, and automation rules to enable accurate, repeatable, high-volume content creation and adaptation
• Lead the evolution from managed services toward scalable self-service and hybrid models with appropriate quality, permissions, rights, brand controls, and human review
• Lead integration with packaging and label systems, PIM, DAM, Digital Shelf, syndication, and approved activation environments; establish readiness and acceptance criteria before global deployment.

3. Global Operations and Partner Performance

• Define and monitor performance measures covering quality, accuracy, throughput, turnaround time, automation, reuse, adoption, user experience, cost effectiveness, and resilience.
• Hold internal teams and external partners accountable for service levels, capacity, deliverables, commercial value, and improvement commitments; determine corrective actions when outcomes fall short.
• Make operational decisions affecting priorities, project sequencing, provider capacity, workflow design, implementation timing, and deployment of approved resources.
• Lead partner and commercial planning with Procurement, Finance, Legal, and relevant leadership, including scope, contracts, service levels, risk, and continuous improvement.
• Manage operational risks and continuity during platform releases, market onboarding, workflow changes, provider transitions, and service-model changes.

4. Cross-Functional Adoption and Value

• Lead cross-functional implementation, resolving ownership gaps, delivery dependencies, and operational priorities across functions, Operating Units, markets, bottling partners, and providers.
• Lead global adoption through stakeholder engagement, onboarding, communications, capability building, service transition, and structured user feedback.
• Define and communicate outcomes for quality, speed, automation, reuse, scalability, adoption, user experience, and cost avoidance.
• Evaluate new use cases, build recommendations, and lead approved implementation while ensuring clear ownership, controls, and success measures.
• Develop talent and capability through direct, matrixed, project, and extended-partner leadership, fostering accountability, experimentation, and continuous improvement.

Experience and Education

Required

• Bachelor's degree or equivalent relevant professional experience.
• Significant experience leading a global or multi-market digital service, content-production capability, operational area, or technology-enabled platform
• Demonstrated experience translating strategy into operating plans, roadmaps, governance, resource priorities, and measurable outcomes.
• End-to-end accountability for a service or capability spanning multiple functions, markets, business units, or external partners.
• Experience with automated content production at scale, modular content, templates, data-driven adaptation, workflow automation, or high-volume digital asset creation.
• Proven ability to prioritize competing demands, allocate approved resources, lead complex cross-functional implementation, and resolve delivery constraints.
• Strong vendor, commercial, and financial acumen, including service levels, capacity, contracts, external spend, and investment recommendations.
• Ability to influence senior stakeholders, lead change and adoption, and develop teams across a complex matrixed organization.

Preferred

• Experience in consumer products, Digital Shelf, Digital commerce, packaging, creative production, CGI, VFX, 3D visualization, or scalable marketing-content operations.
• Knowledge of Digital Twins, 3D asset pipelines, PIM, DAM, syndication, content automation, generative AI, and global-to-local activation.
• Experience introducing self-service or hybrid services while maintaining governance, rights, quality, security, and brand controls.
• Experience working across company-owned operations, franchise or bottling systems, agencies, and production or technology partners.

Annual Base Salary: USA: 179,550 USD to 207,900 USD

Base Pay offered may vary depending on geography, job related knowledge, skills, and experience. a full range of medical, financial and/or other benefits dependent on the position is offered

Annual Incentive Reference Value Percentage: 30%

Annual incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Skills:

Location(s):

United Kingdom

City/Cities:

London

Travel Required:

00% - 25%

Relocation Provided:

No

Job Posting End Date:

October 21, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.