GRAB

Marketing Associate, Marketing Solutions, VN

HCMC, Vietnam · On-site · Full-time

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About the role

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EmployerGRAB
LocationHCMC, Vietnam
Work styleOn-site
Employment typeFull-time
Employer posted12 days ago

Get to Know the Role

You will plan and deploy brand partnership projects with a primary focus on F&B categories across OneGrab and GrabFood, owning the full lifecycle from proposal and package design through pitching, deployment, and campaign evaluation. Alongside this, you will help run partner events & workshops that build Grab Marketing Solutions' credential in the industry and recruit new brand partners. You will report to the Marketing Head, working closely with Commercial, Ads, and Creative teams, as well as external brand and agency partners. This role is based onsite in the Ho Chi Minh office, with growth paths toward broader category ownership and partnership strategy roles within Marketing Solutions.

The Critical Tasks You Will Perform

You will design brand partnership proposals and commercial packages for F&B brand partners across OneGrab and GrabFood, translating partner objectives into clear collaboration frameworks.
You will pitch and negotiate with brand partners and agencies to secure buy-in for co-marketing collaborations.
You will plan and deploy campaigns end-to-end — briefing creative and media teams, coordinating with Commercial and Ads, and ensuring on-time, in-full delivery.
You will track campaign performance and produce evaluation reports with clear insights and recommendations for future collaborations.
You will support the planning and execution of partner events such as Insight Ignite and workshops, helping attract and recruit new brand partners for GrabAds/Marketing Solutions.
You will use AI tools to speed up proposal drafting, data synthesis, and campaign reporting.

Show full description

What Essential Skills You Will Need

You should have +1.5 years of experience in brand partnerships, integrated marketing, or account/campaign management, ideally with F&B or FMCG brand exposure.
You will have strong proposal crafting and package design skills, able to translate partner needs into structured frameworks and compelling selling story
You will have solid project management skills to deploy multi-stakeholder campaigns on time and in full.
You will have a data-driven mindset, able to analyze campaign performance and extract actionable insights.
You will have good knowledge of the media, digital, and e-commerce landscape in Vietnam.
You have experience engaging with AI tools and emerging technologies to enhance productivity, improve workflows, and contribute new ideas.
You will have excellent written and verbal communication skills in English and Vietnamese.

Good to Have

Experience organizing or supporting partner-facing events (workshops, summits, activations).
Prior exposure to F&B category marketing or quick-commerce partnerships.

Life at Grab

We care about your well-being at Grab, here are some of the global benefits we offer:

We have your back with Term Life Insurance and comprehensive Medical Insurance.
With GrabFlex, create a benefits package that suits your needs and aspirations.
Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours

What We Stand For at Grab

We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.

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