Vice President, Brand

As Vice President of Brand, reporting to Blackbaud’s Chief Commercial Officer, you’ll shape how Blackbaud shows up in the world, from the brand we build to the stories we tell and the experiences we create. Your remit spans brand strategy, creative, design, content, communications, PR, analyst relations, and events. You’ll have the mandate to push us, raise the bar, and build a brand that reflects Blackbaud's scale and ambition.

This isn’t a role for someone who wants to maintain a brand. It’s for someone who wants to build what comes next.

What you'll do

• Take Blackbaud from a leader in social impact to an iconic technology brand.
• Create experiences people can feel, turning our biggest moments into experiences that bring people together and stay with them long after they leave.
• Build a thought leadership platform that makes Blackbaud a leading voice on the ideas shaping AI, technology, and social impact.
• Raise the creative bar across everything we do and build a body of work that is unmistakably Blackbaud.
• Build and lead an exceptional brand organization, attracting and developing great people and creating an environment where they can do the best work of their careers.

What you'll bring

• 15+ years in brand, creative, or marketing, including leadership at the VP level.
• A track record of building or transforming global brands at scale. B2B technology and public company experience preferred.
• Exceptional taste and a high creative bar.
• A talent for making complex ideas simple, human, and compelling.
• Experience building and leading high-performing teams.
• Strong business acumen and the ability to connect brand investments to measurable business outcomes.
• Fluency with AI and a point of view on how it is changing brand and creative.

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Blackbaud powers social impact through purpose‑driven technology and responsible AI. Guided by our Intelligence for Good® vision, we’re building a culture where innovation, trust, and human expertise come together to help organizations make a greater difference in the world.

Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.